Perks & Compensation
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Bryanboy's sponsors section
Style blogs have become possible sources of major revenue. Some bloggers are even able to take on blogging as their full-time jobs.
There are countless ways for bloggers to make money, including but not limited to:
- Advertising on blogs
- Sponsored posts
- Paid collaborations with brands
- Being hired to host events and make special appearances
"As a blogger you receive a myriad of proposals from companies. What you avoid will define you."
- Fashiontoast
There are countless ways for bloggers to make money, including but not limited to:
- Advertising on blogs
- Sponsored posts
- Paid collaborations with brands
- Being hired to host events and make special appearances
"As a blogger you receive a myriad of proposals from companies. What you avoid will define you."
- Fashiontoast
GoodsStyle bloggers are often gifted with clothing and accessories from brands that hope to have their goods featured on popular sites.
The Federal Trade Commission regulations require that bloggers disclose when they have received products for free, with fines of up to $11 000 for breaking these rules. Still, there is a definite grey area, with some readers expressing concerns about bribery - bloggers accepting free goods in exchange for positive reviews. |
Access
Perhaps the number one perk that style bloggers receive is special access into the fashion industry.
Along with the possibility of working directly with brands, bloggers are commonly seen front row/backstage at fashion shows and exclusive industry events. These types of invitations are usually extended in hopes of coverage of the events on blogs with substantial readerships. |
All of these perks are considered to be symbiotic: beneficial for bloggers AND good for a sponsoring brand's PR.